ONLINE EVENT

The power of personalized e-mail automations

Information

Duration: 50 min
Date: June 8th 2023
Language: Danish

Bad personalization can hurt the perception of your brand. In fact, brands lose 38% of customers due to poor personalization.

Let AI technology do the heavy lifting

E-mail marketers are facing a significant challenge today:
Customers no longer want generic messages or offers. They want to feel like the brand is speaking directly to them.

If you create e-mail flows manually, it will take hours of slow and painful building that may not even result in a well-performing and personalized experience.

Instead, Marketers need to take personalization a step further and let AI technology do the heavy lifting!

But how do you do that in a smart and easy way?

This is exactly what we will show you at our online event on June 8th at 9 am!

In only 30 minutes, we will give you the 5 smartest hacks within e-mail personalization.

It will be relevant for all e-mail marketers, but also for all CMOs and E-commerce Managers who want to make sure all your communication is synchronized across all channels.

 

Not all personalization is born equal. Bad personalization can hurt the perception of your brand. In fact, brands lose 38% of customers due to poor personalization.


Why should you watch?

We show practical cases you can relate to, such as Bauhaus, JYSK, Bestseller, and TUI. And we will share our 5 absolute best hacks for e-mail personalization to:

  • Improve engagement and customer experience
  • Increase customer loyalty and basket size
  • Boost sale and lower unsubscribe rate

You will get hands-on knowledge on how to improve your e-mail marketing and how the right personalization set-up can engage your subscribers and make them love your brand – and buy more!

Who is speaking?

Jonas Skytte Madsen

Director, Commercial Engagement

+45 51 62 82 86
jsm@raptor.dk

Jonas is a dinosaur at Raptor despite his young age and was the 7th person to join the team in 2016. He is a true data geek and knows our personalization tools to the smallest details.

Jonas plays a crucial part in several implementation projects for a wide range of Raptor’s customers such as TUI Group, Imerco and Bauhaus Nordic.

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