60+ Skilled ambitious people on your team

Who We Are

Enable businesses to create personal customer experiences

Raptor Services is a Software-as-a-Service (SaaS) company that delivers Personalization Software, Recommendations and a Customer Data Platform, which enable companies worldwide to deliver personal and data driven customer experiences.

Our story

How it all began

Raptor Services was founded in February 2013. However, the product – Raptor Smart Advisor – has existed for many years and was originally developed by the company d60. Raptor Smart Advisor originates from competencies within Business Intelligence, Software development and many years of experience from the e-commerce industry.

The brand behind

Who we are

Raptor Services is a danish founded company within personalization and Customer Data Platforms. Our personalization tool uses advanced algorithms, datamining, and machine learning, and creates the foundation for a true omnichannel customer experience.

Having a market leading tool for personalized product or content recommendations, we serve more than 300 enterprises and ambitious customers all over the world.

Our data platform collects, learns, and recognizes each individual and their interactions – making it possible for marketers to present relevant content and products based on consumer behavior across platforms and channels. With our Customer Data Platform, it is possible to act on collected data, giving the user the personal and relevant experience they expect.

Our main office is in Aarhus, Denmark, and we have an additional office in Bucharest. Plans are already made to expand and to include new markets and offices internationally.

Trusted by e-commerce leaders across industries

12 years and counting

Premium Personalization

Raptor Services is a true omnichannel market leader within behavioral recommendations using advanced algorithms, datamining and machine learning. Our data platform collects, learns and recognizes each individual and their interactions – making marketers able to empower relevant content based on consumer behavior across platforms and channels.

The behavioral understanding of processed data makes it possible to create individual customer profiles down to a 1:1 scale. Using behavioral recommendations, Raptor Smart Advisor creates memorable user experiences with personalized recommendations of relevant products in real time. Customers will increase basket size, and they will return for more as your offers become more relevant. This will increase customer experience and satisfaction rates.

Customer Data Platform

Collect, store and use behavioral data for enriched customer experiences.

Omnichannel Personalization

Personalize products and contents across all channels and platforms


Attract customers with visual displays of your products

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