Who We Are
About us
Personalization is not just our passion: It’s the core of our culture – from our product to our values and who we are as people.
Our story
Raptor began with a one, clear mission: Creating personalized experiences that are data-driven, relevant, and actually personal.
In 2013, a small team of developers and data enthusiasts in Aarhus set out to make that happen by helping retailers recommend the right product to the right customer at the right time.
As Raptor grew, so did our expertise and products. What started as product recommendations soon became a full personalization suite, and now we are a premium Customer Data Platform – built for personalization and loved across industries.
Our values
At Raptor, our core values are:
Intelligence
We want to make your data smart, available, and actionable
Relevance
Our solutions are built on real human behavior experiences that actually feel relevant and drive action.
Insight
We built user-oriented solutions designed to give you full control of how your data is used and activated.
Ibexa: A new frontier
Today, Raptor is no longer just Raptor. We’re a technology within Ibexa, a Digital Experience Platform created for organizations that want to control content, commerce, and personalization in one place.
Joining forces with Ibexa means we’re now part of a composable platform where all the most important digital technologies are connected in one place.
This means that Raptor lovers can still use our CDP exactly as before, but with the option to grow and expand into the full package, including Ibexa DXP and Quable PIM.
Part of QNTM
Above it all is QNTM, our family of MarTech solutions, coming together to help you simplify your tech stack with best-in-class technology. These technologies are built to work alone and together, and you’re guaranteed the high level of European data compliance and innovation that you know from Raptor.
And don’t worry – we haven’t forgotten where we came from. We’re still based in Aarhus, Denmark, still pushing the limits of personalization, and we’re excited about the direction we’re going in.














