Customer Data – The Omnichannel Core
Information
Duration: 45 minutes
Date: May 2020
Language: English
Partner: Vertica
Vertica and Raptor are co-hosted this webinar, where Lars Christensen and Jeppe Godske Olesen introduced the basic concepts of a Customer Data Platform.
The webinar will give you insights on how to get started with a CDP and the processes around the setup.
Agenda
- Vertica & Raptor – Short intro
- Why the market is turning towards CDP
- Understanding CDP
- Time frame & start-up on a CDP
- Key takeaways
- Q&A session