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Get inspired by personalization that works
For years, marketers have been promised “personalization at scale.” You’ve probably heard it pitched in countless ways: smarter e-mail recommendations, dynamic web content, better product suggestions.
Do you transform your Black Friday encounters into lasting relationships? Or do you let this annual event be a series of one-night stands?
If you work in e-commerce marketing, newsletters and campaign e-mails are likely a major part of the daily workload. It’s a struggle: Picking every product image Inserting the
Sustainability and e-commerce. To many, they’re considered close to mutually exclusive. But they don’t have to be. Not only are consumers getting more environmentally
If you're familiar with price drop triggers, you already know how effective they are at converting customers when a product’s price changes. But you probably also know that there are many types
It’s a common myth that don’treally need a proper digital setup. After all, “people buy from people”, so many B2B salespeople misguidedly assume that a basic e-commerce channel will suffice as long
TikTok trends are taking over before you can blink. Seasonal must-haves go from unknown to in-demand in days. In a world where one viral moment can shift customer behavior overnight,
If you’re a seasoned e-mail marketer, you might think you know everything you need to know about automation. Maybe you’re already familiar with triggers like Abandoned Cart or Price Drop triggers,
Hey! My name is Jacob, and I’ve been in the digital marketing industry for about 8 years. In that time-span I’ve seen what works, as well as what definitely doesn’t. Digital marketing changes constantly,
For years, marketers have been promised “personalization at scale.” You’ve probably heard it pitched in countless ways: smarter e-mail recommendations, dynamic web content, better product suggestions.
Do you transform your Black Friday encounters into lasting relationships? Or do you let this annual event be a series of one-night stands?
If you work in e-commerce marketing, newsletters and campaign e-mails are likely a major part of the daily workload. It’s a struggle: Picking every product image Inserting the
Sustainability and e-commerce. To many, they’re considered close to mutually exclusive. But they don’t have to be. Not only are consumers getting more environmentally
If you're familiar with price drop triggers, you already know how effective they are at converting customers when a product’s price changes. But you probably also know that there are many types
It’s a common myth that don’treally need a proper digital setup. After all, “people buy from people”, so many B2B salespeople misguidedly assume that a basic e-commerce channel will suffice as long
TikTok trends are taking over before you can blink. Seasonal must-haves go from unknown to in-demand in days. In a world where one viral moment can shift customer behavior overnight,
If you’re a seasoned e-mail marketer, you might think you know everything you need to know about automation. Maybe you’re already familiar with triggers like Abandoned Cart or Price Drop triggers,
Hey! My name is Jacob, and I’ve been in the digital marketing industry for about 8 years. In that time-span I’ve seen what works, as well as what definitely doesn’t. Digital marketing changes constantly,
